Art Print FAQ.
A quiet, decorator-led guide to choosing, sizing, hanging, and living with art on your walls — written from the studio, updated often, and honest about the answers we don't have.
Sizing & Scale
The most common question we're asked, in all its variations. What fits a couch, what fills a gallery wall, and the quiet rules decorators rely on to never get it wrong.
- How big should art over a couch be?The two-thirds rule, A-series sizes matched to real couch widths, and the moments to break the rule.
- What is the 2/3 rule for wall art?The rule that solves most sizing questions at once — and the three rooms where it quietly stops working.
- What's the best height to hang art?The 145-cm gallery line, the 15–25 cm furniture gap, and why ceiling height changes the answer.
- What size is best for a gallery wall?The 60–75% wall envelope, anchor + satellite logic, and the spacing that holds it all together.
A field guide, not a rulebook. Read what's useful, ignore what isn't.
— A Note from the Studio
Materials & Paper
Paper, canvas, pigment, ink. The decisions that sit underneath everything we make — and why the word _giclée_ has more meaning than most sites admit.
- Is fine art paper better than canvas for prints?When paper softens a room, when canvas steadies it, and the times we'd switch our usual advice.
- What is the difference between a giclée and a regular print?Pigment-based ink, 12-colour printers, archival paper — the three things that make a giclée what it is.
- Do art prints fade over time?The truth about UV, archival inks, and acid-free paper — and how our prints age under a South African sun.
Styling & Composition
What to hang, where, and alongside what. Gallery-wall mistakes, neutral-palette pairings — the composition questions that come after the sizing is solved.
Buying & Value
The honest answers to the questions customers ask before they commit. Why giclée prints cost what they cost, and whether a print on the wall is actually worth its ticket price.
A question we haven't answered yet?
The guide is updated most months. If your question isn't here, send it to the studio — there's a good chance it'll become the next chapter, and we'll write you back personally in the meantime.
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